A breezy, bracingly irreverent introduction to the founders of economics - how they lived, what they thought, what they got wrong and which of their ideas we still need,
The Glass Cliff is a conversation about what happens when women break the rules, and break through The Glass Ceiling. Have you ever wondered why there are so few success stories of women in business leadership? Or maybe you’ve wondered what life is really like on the other side of The Glass Ceiling?
Provides both an understanding of the application of the principles of advertising from a practitioner perspective, as well as a sound academic underpinning, and illustrated with examples of contemporary practice.