It all comes down to reimagining one of the most fundamental human virtues: generosity. What if generosity could become infectious generosity? Consider:• how a London barber began offering haircuts to people experiencing homelessness - and catalysed a movement• how two anonymous donors gave $10,000 each to 200 strangers and discovered that most recipients wanted to 'pay it forward' with their own generous acts• how TED itself transformed from a niche annual summit into a global beacon of ideas by giving away talks online, allowing millions access to free learningIn telling these inspiring stories, Anderson offers a playbook for how to embark on our own generous acts - whether gifts of money, time, talent, connection, or kindness - and to prime them, thanks to the Internet, to have self-replicating, world-changing impacts.
